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Lenovo to Start Global Brand Promotion in April, Says Report
China-based PC brand Lenovo is set to start promoting its brand name worldwide in April 2011 hoping to further extend its popularity, according to a Chinese-language Sohu.com report citing Lenovo chief marketing officer David Roman. Lenovo is already searching for advertisement partners and will focus on pushing its brand name in China, the US, India, Russia, Japan, and Brazil. As for other countries, the company will market products mainly through the Internet. |
