MICS Distribution Company has invited its best business partners to an annual partner conference in Italian province of Toscana.
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Some 30 partner companies, winners in the marketing program “New Geographical Discoveries with MICS,” took part in September 22 to September 26 conference with many partners coming from Russia’s regional cities.
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The event was supported and co-sponsored by vendor companies Dell, Lenovo, Samsung, Toshiba и Xerox, which presented in the course of the conference their marketing support and promotional programs for the partners as well as introduced new product lines for the coming New Year and 2012/2013 winter seasons.
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MICS has been in positive trends over the past months of the year, expanding the scope of its business in different ways, said Michael Yaroshevskiy, MICS business development director. Having quite a profound product portfolio, the company has add and expanded new lines of products on offer with USB flash memory drives and AIO PCs, represented by Dell, Lenovo, Samsung, and Toshiba models in particular, showing the best dynamics in sales. The burst of MICS regional activity in 2010/2011 has resulted in a steady growth of loyal regional partners (with some of them attending the Toscana event as newcomers) and diversification and expansion of product lines offered to the regional partners to satisfy their demand, Michael Yaroshevskiy said. As an expansion of B2B range of services, MICS added easy e-provisioning of goods to support partners’ online trade projects.
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As a result of its business performance in 2011 MICS was recognized by CRN/RU as a top-5 Russian Best Distributor for IT-retail and a top-10 Best Russian Distributor according to @Astera business information & research portal.
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MICS considers its overseas partner events as a proper way to strengthen business relations with its partners, settle unsolved problems and make future business plans. Coupled with beautiful views Toscana and attractions of the Florence, San Gimignano and Siena all these bright business prospects seem quite realistic and achievable.
Source: MICS
