NEWS

More Notebooks and Desktops Adopt SSDs

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The adoption rate of solid-state drives (SSDs) in notebooks and desktops is steadily rising, according to latest data published by CONTEXT, the European IT market research company.

27% of notebook volumes sold through Western Europe’s largest distributors in Q2 2016 featured SSDs compared to 19% in the same quarter a year ago, while SSD share in desktop volume sales rose from 6% to 16% over the same period. In both categories, the increase was driven by a rise in unit sales of SSD-based systems coupled with a drop in sales of products featuring traditional hard drives.

Adoption rates in both categories were also up when compared to  Q1 2016: in the early months of this year, 26% of notebook volumes and 12% of desktops sold were based on solid-state storage technology.

The falling price of solid-state drives is the main reason for the recent growth. The average distributor sell price for 256GB client SSDs, for example, dropped by -25% year-on-year in Q2 2016, to €83 (fixed x-rates). The increasing affordability of SSD storage is expected to continue to drive HDD replacements in the quarters to come.

Data Source:
CONTEXT Research Updates are drawn from a full suite of analysis tools covering the whole IT supply chain supported by our range of data services which include CONTEXT SalesWatch Shipments (quarterly vendor sell-in), CONTEXT SalesWatch Distribution (weekly distributor sell-through including data from Global Technology Distribution Council (www.gtdc.org) members across Europe), CONTEXT MarketWatch (monthly reseller, retailer, etailer sell-out) and CONTEXT PriceWatch (List, Trade, Street and Promotion pricing).

Source: Context