Moscow representation Toshiba Europe GmbH has declared about plans of company Toshiba about using of processors AMD in the some Satellite notebooks, which will be on sale alongside with the models created on the basis of processors Intel. Company plans to satisfy needs of the big circle of users of mobile computers and to increase a sales volume due to scope of new sectors of the market expanding it’s modeling row with notebooks, with processors AMD. ‘’ Expansion of our cooperation with suppliers turns out an advantage for our clients. They will receive wider spectrum of notebooks from which everyone can choose model in conformity with his needs and desires.’’ - Igor Snytko, the regional general manager across the CIS countries and Baltics Toshiba Europe GmbH speaks. ‘’ Now company Toshiba can leave on new segments of the market and increase assortment that will positively be reflected in business of the company and on the positions borrowed by her in the market. I am assured, that this step will give to us powerful competitive advantage in this quickly developing business.’’
Company Toshiba aspires to cooperation with leading manufacturers, developing innovative products for it’s clients. Experts of company Toshiba emphasize, that the contract with AMD will not affect in any way on their cooperation with company Intel. The company counts, that the sales volume of notebooks on the basis of technologies Intel will not decrease.
The Moscow representation of company Toshiba believes, that this decision will also promote to more active promotion of the newest processor technologies by all manufacturers. Toshiba now takes a strong position in the market owing to notebooks on processors Intel and has an excellent opportunity for the further development due to expansion of modeling row with notebooks, equipped processors AMD. According to analytical company GFK, now 15-20 % of notebooks sold in the world built exactly on basis of AMD processors.
The first notebooks Toshiba on processors AMD will be accessible in the Russian market in the third quarter 2007.
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