In the context of the regional partners support program MICS Distribution Company held a conference and some personal meetings in Nizhny Novgorod.

More than 30 representatives of computer companies including mass media representatives attended the conference, which was held on March 20. Such vendors as Apple, BenQ, Lenovo, Kensington, Samsung (department of corporate sales and printing equipment) made presentations. In the presentation made by the representatives of MICS Company much attention was paid to company’s competitive advantages, besides special support programs for regional companies were also announced.

The participants were gratefully impressed by the intensity of the program. During the conference each partner could find out more information about his/her favorite topic and learn about new products and vendors’ trends.

Apart from the conference the representatives of MICS Company together with the vendors carried out a range of meetings with the leading companies of the city, aimed at the strengthening of the existing relationships and development of new ones.

“MICS Company aims to increase the cooperation with the regional partners in 2008. Nizhny Novgorod is a key region for success of this strategy. We appreciate our partners in Nizhny Novgorod and are ready to support them with our marketing efforts and to work on the expansion of our cooperation” – commented on the results of the trip Vladimir Romashov, regional sales director of MICS Company.